The influence of digital technology on the entertainment industry has resulted in significant changes to the production and consumption of content. The ever-evolving technological landscape has revolutionised the way audiences seek entertainment and engage with content published from broadcasting, media and gaming houses.
Consumers are turning to streaming services to watch, listen and engage with on-demand and personalised content. Mobile and web applications powered by Artificial Reality (AR) and Virtual Reality (VR) offer immersive gaming experiences consumers can tap into on-the-go through their smartphone and tablet devices.
The Media and Entertainment industries are helping deliver high quality, next generation experiences by enhancing content and connecting users seamlessly through technologies like
- VR and AR
- Mobile-web application integration and compatibility