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UC Caps & KJR 3X3 Corporate Cup 2023: A Slam Dunk Success!


In a dazzling display of teamwork, sportsmanship, and community spirit, the UC Caps & KJR 3X3 Corporate Cup 2023 proved to be a resounding success. Held on the 6th of December 2023 at the University of Canberra, this event brought together workmates, local businesses, and basketball enthusiasts for an evening of thrilling competition and camaraderie.  

As we reflect on this memorable occasion, let’s look back at the highlights of the event that showcased the perfect blend of athleticism and community unity. 

The 2023 Edition

The UC Caps & KJR 3X3 Corporate Cup made a triumphant return, building on the success of its previous editions. There was an impressive turnout, with teams from various local businesses converging at the University of Canberra for the evening. 

The 3X3 tournament featured matchups that kept spectators on the edge of their seats. Each teams benefited from a coaching session from UC Caps Player. Everyone showcased their skills, vying for victory and the coveted title. The event provided a perfect opportunity for participants to unwind, share stories, and celebrate their achievements and partnerships.  

KJR’s General Manager for ACT, Andrew Hammond speaks of this initiative: “Sport and business have a strong tradition of going hand in hand; and there is no better way to build and strengthen connections within the business community than some friendly competition. Participating in competitions such as the KJR 3×3 Corporate Cup gives the participants a deeper understanding and appreciation of the awesome athletes the Caps are and just how hard it is to play 10 mins of basketball!” 

Lucille Bailie, General Manager of the UC Caps, adds Our joint initiative – the Caps + KJR 3X3 Corporate Cup – has been so successful over many years because at its core, it brings family and our basketball communities together, in a fun, relaxed and social environment. We’re incredibly excited to continue to build on this simple yet impactful annual initiative through ongoing collaboration with KJR! 

Partnerships with KJR & UC Caps

The 23/24 season marked the 5th consecutive year of collaboration between KJR and the UC Capitals in the WNBL. KJR’s continuing sponsorship allows the Caps women to participate and play in the WNBL on a professional stage whilst also providing the opportunity to build skills in tech as employees of KJR,  ensuring they’re well-placed to play in the workforce after their professional sports careers. 

“Long term partners like KJR have become embedded into the Caps organisation on the back of our mutual values driven approach to business and sport” says Lucille. “The success and impact of both organisations is due to the quality of people on our teams and we couldn’t be prouder of the outcomes we generate for the communities we’re part of!”

This partnership, rooted in a commitment to supporting female empowerment within the industry and the community, added a meaningful dimension to the event. KJR is dedicated to championing female leadership, and we are an avid supporter of the industry and community in which we operate. To find out more about KJR’s initiatives, visit us at https://kjr.com.au/community/ 

We look forward to the next installment of the UC Caps & KJR 3X3 Corporate Cup, where the spirit of competition and community will undoubtedly shine once again! #gobig